write to the top writing for corporate success

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Write To The Top

Author : Deborah Dumaine
ISBN : 0307493431
Genre : Business & Economics
File Size : 39. 24 MB
Format : PDF, Kindle
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Now reorganized into an easy-to-follow, six step approach to effective writing for every business communication format.

Write To The Top

Author : Deborah Dumaine
ISBN : 9780812968989
Genre : Business & Economics
File Size : 66. 27 MB
Format : PDF
Download : 709
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Now reorganized into an easy-to-follow, six step approach to effective writing for every business communication format.

Write To The Top

Author : Deborah Dumaine
ISBN : 9780812968989
Genre : Business & Economics
File Size : 56. 83 MB
Format : PDF, Mobi
Download : 413
Read : 300

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Thoroughly updated and revised, this practical guide to the art of corporate writing explains how to create materials for any business needs, covering the basics of grammar, editing, e-mail, PowerPoint presentations, proposals, Web content, and more. Original. 15,000 first printing.

Write To Top

Author : Deborah Dumaine
ISBN : 0812982657
Genre : Business communication
File Size : 35. 64 MB
Format : PDF, Kindle
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Follow The Story

Author : James B. Stewart
ISBN : 9781439127568
Genre : Language Arts & Disciplines
File Size : 61. 94 MB
Format : PDF
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An indispensable guide to nonfiction writing from the Columbia Journalism School professor and Pulitzer Prize–winning journalist behind the bestsellers Blind Eye, Blood Sport, and Den of Thieves. In Follow the Story, bestselling author and journalist James B. Stewart teaches you the techniques of compelling narrative writing, from nonfiction books to articles, feature stories, or memoirs. Stewart provides concrete directions for conceiving, reporting, structuring, and writing nonfiction—techniques that he has used in his own successful books and stories. By using examples from his own work, Stewart illustrates systematically a way of thinking about and executing stories, a method that has helped numerous reporters and Columbia students become better writers. Follow the Story examines in detail: How an idea is conceived How to “sell” ideas to editors and publishers How to report the nonfiction story Six models that can be used for any nonfiction story How to structure the narrative story How to write introductions, endings, dialogue, and description How to introduce and develop characters How to use literary devices Pitfalls to avoid Learn from this book a clear way of looking at the world with the alert curiosity that is the first indispensable step toward good writing.

A Student S Writing Guide

Author : Gordon Taylor
ISBN : 9780521729796
Genre : Language Arts & Disciplines
File Size : 69. 21 MB
Format : PDF, ePub, Mobi
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Boost your confidence and grades with this step-by-step guide to tackling university writing assignments.

Guide To Effective Grant Writing

Author : Otto O Yang
ISBN : 9781461415817
Genre : Education
File Size : 43. 14 MB
Format : PDF, ePub, Docs
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Guide to Effective Grant Writing: How to Write a Successful NIH Grant, 2nd edition is a fully updated follow-up to the popular original. It is written to help the 100,000+ post-graduate students and professionals who need to write effective proposals for grants. There is little or no formal teaching about the process of writing grants for NIH, and many grant applications are rejected due to poor writing and weak formulation of ideas. Procuring grant funding is the central key to survival for any academic researcher in the biological sciences; thus, being able to write a proposal that effectively illustrates one's ideas is essential. Covering all aspects of the proposal process, from the most basic questions about form and style to the task of seeking funding, this volume offers clear advice backed up with excellent examples. Included are a number of specimen proposals to help shed light on the important issues surrounding the writing of proposals. The Guide is a clear, straight-forward, and reader-friendly tool. Guide to Effective Grant Writing: How to Write a Successful NIH Grant Writing is based on Dr. Yang's extensive experience serving on NIH grant review panels; it covers the common mistakes and problems he routinely witnesses while reviewing grants.

So You Think You Can Write

Author : Julia McCoy
ISBN : 1519383223
Genre :
File Size : 64. 17 MB
Format : PDF
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Confused by the overload of blogs, articles, and guides that promise you everything you need to know on how to write for the web? Not sure where to start with your blog and website, from optimizing for search to creating the best headline? Or how to take your writing skills to the next level and actually market yourself and make money as a professional online freelance writer? In So You Think You Can Write?, you'll learn every skill it takes to write great copy for the web, from the absolute fundamentals of using storytelling in great online content all the way to knowing how to write for both search engines and people, what it takes to craft different forms of content on the web, and much more; plus, there's a bonus chapter revealing how to market yourself and make income as an online copywriter in an modern world. Written by Julia McCoy, who spent years of her life teaching herself the elements of successful online writing and launched a writing business that hit seven figures within five years, this book is your essential blueprint to learning what it takes to write great online copy, both as a freelancer and brand/business owner. In this book, Julia walks you step-by-step through the process of how to craft the seven forms of online content: 1. Web Content 2. Blogging 3. Social Media 4. Advertising/Sales Copy 5. Industry Writing 6. Journalism 7. Creative Writing Julia also takes you through the basics of SEO (search engine optimization) for the online writer and creator, without overloading you: you'll get a key list of the top tools on the web to research keywords, learn how to hone your best key phrases, and the tactics of how and where to place them in your content. Illustrated, easy-to-understand, and fun to read, this is a comprehensive yet digestible resource for writers and businesses alike on how to create successful online content. After you read this book, you'll be able to: Define your audience and the terms they use to search in Google Write great content that will get picked up by Google Know the basics of what it takes to write all seven forms of online copy Create blogs that are evergreen and engaging Know how to write the "secret" bits of copy that search engines love: meta descriptions, tags and more Know how to use Twitter chats, live streaming, and Facebook groups, and other platforms to find your people and confidently market yourself as a writer Access a comprehensive list of online writing tools and resources in the final Appendix Julia McCoy has built a successful freelance writing career and a multi-million dollar copywriting agency out of nothing but the amount of hard work, time, and self-teaching she put into it: and she believes any writer has what it takes to create great online content, provided they learn the essential tactics of adapting to all online copy forms. But she knows it's hard to find these fundamental teachings in one place: which is why she decided to write a book to offer everyone just that opportunity. A writer and internet marketer from an early age, Julia started three companies, enrolled in college, and wrote a book by 16. At 20, she dropped out of nursing school and left McDonald's to make a career out of her passion in online writing. Her writing agency, Express Writers, has over 70 team writers and strategists; and Julia's clients have included Shopify, PayPal, Staples, and a thousand other worldwide businesses of all sizes. Julia is also the creator of #ContentWritingChat, a Twitter chat that's hit #42 on Twitter; hosts The Write Podcast on iTunes; and writes at The Write Blog, Content Marketing Institute, Search Engine Journal, and a large amount of online publications.

The Essential Guide To Getting Your Book Published

Author : Arielle Eckstut
ISBN : 9780761163985
Genre : Language Arts & Disciplines
File Size : 42. 13 MB
Format : PDF
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The best, most comprehensive book for writers is now completely revised and updated to address ongoing changes in publishing. Published in 2005 as Putting Your Passion Into Print, this is the book that’s been praised by both industry professionals (“Refreshingly honest, knowledgeable and detailed. . . . An invaluable resource”—Jamie Raab, publisher, Grand Central Publishing) and bestselling authors (“A must-have for every aspiring writer.”—Khaled Hosseini, author of The Kite Runner). With its extensive coverage of e-books, self-publishing, and online marketing, The Essential Guide to Getting Your Book Published is more vital than ever for anyone who wants to mine that great idea and turn it into a successfully published book. Written by experts with thirteen books between them as well as many years’ experience as a literary agent (Eckstut) and a book doctor (Sterry), this nuts-and-bolts guide demystifies every step of the publishing process: how to come up with a blockbuster title, create a selling proposal, find the right agent, understand a book contract, develop marketing and publicity savvy, and self-publish. There’s new information on how to build up a following (and even publish a book) online; the importance of a search-engine-friendly title; producing a video book trailer; and e-book pricing and royalties. Includes interviews with hundreds of publishing insiders and authors, including Seth Godin, Neil Gaiman, Amy Bloom, Margaret Atwood, Larry Kirshbaum, Leonard Lopate, plus agents, editors, and booksellers; sidebars featuring real-life publishing success stories; sample proposals, query letters, and a feature-rich website and community for authors.

Instant Answer Guide To Business Writing

Author : Deborah Dumaine
ISBN : 0595267300
Genre : Business & Economics
File Size : 48. 48 MB
Format : PDF, Mobi
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Fast, accurate answers to all your business writing questions will be at your fingertips when you put this handy, carry-it-anywhere reference to work for you. Packed with practical guidance and real-world examples, it helps you ? write better business documents in half the time ? design winning proposals ? generate e-mail that commands attention ? create presentations and reports that achieve results ? use visuals to maximum effect ? choose from many sample documents for inspiration ? write with greater clarity and impact ? avoid redundancy, stiff phrasing, and "bureaucratic" writing ? make every word count ? handle complex technical topics with ease ? learn the fine art of sending bad news ? organize formal documents for impact ? choose the best formatting techniques ? avoid embarrassing mistakes in grammar and usage.

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