the highly paid expert turn your passion skills and talents into a lucrative career by becoming the go to authority

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The Highly Paid Expert

Author : Debbie Allen
ISBN : 9781504020145
Genre : Business & Economics
File Size : 59. 42 MB
Format : PDF, Mobi
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Learn how to harness your expertise and skills to become an industry leader with this detailed business guide for new and established entrepreneurs alike. No matter what industry you’re in, it’s becoming more and more difficult to stand out from the competition and get the sale—especially when prospects aren’t as loyal as they used to be. But how do you get a potential client’s attention when there’s so much noise in the marketplace? The key is to become recognized as the go-to expert in your industry, someone whom others actively seek out for top-notch information, but the expert industry has been shrouded in myth and mystery for far too long. Business and marketing strategist Debbie Allen, the Expert of Experts, pulls back the curtain on how entrepreneurs can capitalize on their passions and individual strengths to build solid brands, share their knowledge, and make a difference.

Recalculating 97 Experts On Driving Small Business Growth

Author : JoAnn Mills Laing
Genre : Business & Economics
File Size : 58. 21 MB
Format : PDF
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RECALCULATING, 97 EXPERTS ON DRIVING SMALL BUSINESS GROWTH offers strategic, tactical, tested solutions to a variety of problems and from a multitude of expert sources. These senior-level contributors are sector stakeholders, advisors, and practitioners. Their chosen topics address the most common issues, problems, and opportunities identified, continuously requested by readers to the editors of Small Business Digest during the past 15+ years. Many of the solutions have come from experts who have appeared in SBD’s publications, radio programs, and conferences. They were asked to write special 1000-word contributions for the book based on their expertise. Among the companies represented by senior level contributors are HP, Yellow Pages, Staples, GoDaddy, and Intuit. Topics covered range from better sales management to moving to the cloud to better financing options. Space is also devoted to management problems, benefits needs, and leadership issues. Each contributor brings a unique slant to common and not so common questions involving finance, sales, marketing, operation, technology, personnel management, and benefits maximization. JoAnn M. Laing has 20+ years of experience envisioning, building and leveraging digital media, technology and information to increase sales, market share and profitability advising small businesses on how to grow. Ms. Laing is skilled in digital and multi-channel marketing. She was named a top woman in Silicon Alley and included in Folio’s Top Women in Digital Media. Donald P. Mazzella is COO and Editorial Director of Information Strategies, Inc. (ISI), a company that helps small business managers, HR professionals, and healthcare industry stakeholders improve profits. He currently oversees an Internet publication network with more than 4.5 million opt-in small business readers and a million more stakeholders in HR and healthcare. His latest book is An American Family Sampler from ibooks, Inc.; he co-authored a book on marketing to small business, The Janus Principle, Focusing Your Company On Selling To Small Business.

Work It

Author : Carrie Kerpen
ISBN : 9781524705664
Genre : Business & Economics
File Size : 30. 12 MB
Format : PDF, Mobi
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An empowering career guide featuring bold advice from 50 high-profile women on how to succeed in work, leadership and life You don't have to be a #Girlboss or "lean in" to have a dream career and live a life you love. In Work It, CEO of Likeable Media and popular podcast host Carrie Kerpen shares lessons from her career and an "advisory board" of powerful women in a wide range of industries to help women everywhere make their aspirations a reality. Packed with actionable tips and stories from the likes of Sheryl Sandberg, Aliza Licht, and Reshma Saujani, this inspiring book reveals their counterintuitive secrets for success, including: - How and when to say “no” – whether it’s a dream job that just isn’t the right cultural fit or a low salary proposal, as well as when to say “yes" - How to make your career work for you and your family rather than the other way around - How to develop your own FAB PAB (Fabulous Personal Advisory Board) – a support network of women – rather than work with a single mentor - The importance of talking openly about money – from job offer negotiations and cash flow management, to fundraising venture capital dollars With advice on everything from mastering social media to navigating office politics and the seemingly impossible work/life balance, Work It arms every woman with the courage and skills to achieve success and happiness on her terms.

Little Changes

Author : Kristi Marsh
ISBN : 9780984009602
Genre : Family & Relationships
File Size : 27. 6 MB
Format : PDF, Mobi
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Little Changes is a succulent swirling lollipop of lessons about the products we smother on our skin, foods we devour, and surroundings in which we immerse ourselves. A gut-wrenching roller coaster of emotions, her adventure involves a Western Grebe, farm stand spinach, a meaty love story, a rock in Wyoming, and some pioneers--which eventually captured national attention. With a cup of humor, a smidgeon of sarcasm, and a wallop of mainstream motherhood, Little Changes enlightens readers about the simmering, swelling, epic transformation of our generation; becoming self-advocates for their own environmental health. Diagnosed with aggressive breast cancer at age thirty-six and with three young children at home, Kristi started on a quest to eliminate harmful chemicals from her life and environment. Now a proponent for environmental health, Kristi's passion is to share her knowledge and journey with others. "So many people are reluctant to make changes in their lives because they think it's going to be expensive or time consuming. But making little changes over time in the products we smother on our skin, foods we devour, and surroundings we immerse ourselves, doesn't have to be difficult." Kristi's dynamic message empowers her audiences to choose wiser products with kinder, simpler ingredients, giving themselves the gift of the best life possible.

Passion Into Profit

Author : Andy Harrington
ISBN : 9780857086150
Genre : Business & Economics
File Size : 81. 37 MB
Format : PDF, ePub
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It's time to get paid what you're truly worth Although you may not realise it, the knowledge and knowhow you have acquired in your life to date is a truly marketable asset. You've made valuable distinctions because of your passions and have unique empathy and understanding because of your pains. Through this book you will come to understand how other people are ready and willing to pay you money to know what you already know and to do what you can already do. You don’t need to be qualified, certified or have letters after your name. Your qualification to do this work is your life experiences, your passion for helping others and your determination to make a difference. Andy Harrington has worked with Richard Branson, Tony Robbins, Robert Kiyosaki, Brian Tracy, Bob Proctor and even Former President of the United States Bill Clinton, and through this book he will show you how to find and shape the message inside of you, and importantly, in such a way that you get paid for sharing your advice. You will also discover how to: Position yourself as an expert so you are seen as an authority. Prepare your advice so it's easy for others to follow. Package your knowledge into programs, workshops, and books. Promote yourself intelligently so you get paid what you are really worth. Perform like a professional with confidence, congruency and charisma. In his debut book Andy shows you how to harness your experiences and turn them into advice for others whilst becoming a person of influence, impact and inspiration. “You have incredible untapped potential – residing within yourself – in your own talents and abilities. This book shows you how to achieve all your goals by focusing on making a difference with what you already have.” Brian Tracy, Brian Tracy International

Excel For Marketing Managers

Author : Ivana Taylor
ISBN : 9781615473120
Genre : Computers
File Size : 69. 11 MB
Format : PDF, Kindle
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The most powerful Microsoft Excel features that can be used to sort through data to produce meaningful marketing analyses are outlined in this manual. Marketing managers will learn the math functions to produce budgets and forecasts, and how to use survey analysis to quickly spot trends using pivot tables and other analysis tools. Ideas for launch schedules, life cycle management, and other date-related information are also presented.

Problem Solved

Author : Cheryl Strauss Einhorn
ISBN : 9789386348753
Genre : Self-Help
File Size : 66. 61 MB
Format : PDF, ePub
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Foreword by TONY BLAIR, Former Prime Minister, UK A Powerful System for Making Complex Decisions with Confidence and Conviction It can be messy and overwhelming to figure out how to solve thorny problems. Where do you start? How do you know where to look for information and evaluate its quality and bias? How can you feel confident that you are making a careful and thoroughly researched decision? Whether you are deciding between colleges, navigating a career decision, helping your aging parents find the right housing or expanding your business, Problem Solved will demonstrate how complex personal and professional decisions can be made with confidence and conviction. Life is filled with uncertainty, but that uncertainty needn’t hobble you. Get smarter. Make better judgments. Work through ambiguity to become self-assured despite our capricious and volatile world. Cheryl Strauss Einhorn is an award-winning investigative journalist covering business, economic and financial news for publications such as Barron’s, Foreign Policy and The New York Times. She is the founder of CSE Consulting, a strategic consulting practice. She is also a professor at Columbia Business School and has taught at the Graduate School of Journalism.

I Just Like To Make Things

Author : Lilla Rogers
ISBN : 9781610586368
Genre : Art
File Size : 25. 99 MB
Format : PDF, Docs
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Gain a wealth of information, inspiration, and know-how on moving your artistic career forward from one of the most successful illustration agents in the industry! I Just Like to Make Things is a dazzling, colorful volume of career and personal advice for artists, filled with ideas, playsheets (as opposed to worksheets), case studies, and tools for staying inspired and creative. These pages are grounded in the wisdom and experience gleaned from a long and buzzing career as creative juggernaut Lilla Rogers shares her analysis of leveraging various working styles and ways to keep your art fresh. Artist interviews provide inside details about the best jobs, as well as tips on how to work smart and stay creative. You’ll also find annotated case studies of several successful art jobs, in addition to coloring book pages, hand-drawn charts, and lots of crazy fun. Acquire real-life, professional advice from an artist known for setting the trend with I Just Like to Make Things!

Brothers Of The Knight

Author : Debbie Allen
ISBN : 0606225285
Genre : Juvenile Fiction
File Size : 72. 93 MB
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In this clever, modern fable, Reverend Knight can't understand why his 12 sons' sneakers are torn to threads each and every morning, and the boys aren't talking. Full color.

The Shallows What The Internet Is Doing To Our Brains

Author : Nicholas Carr
ISBN : 0393079368
Genre : Science
File Size : 75. 32 MB
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Finalist for the 2011 Pulitzer Prize in General Nonfiction: “Nicholas Carr has written a Silent Spring for the literary mind.”—Michael Agger, Slate “Is Google making us stupid?” When Nicholas Carr posed that question, in a celebrated Atlantic Monthly cover story, he tapped into a well of anxiety about how the Internet is changing us. He also crystallized one of the most important debates of our time: As we enjoy the Net’s bounties, are we sacrificing our ability to read and think deeply? Now, Carr expands his argument into the most compelling exploration of the Internet’s intellectual and cultural consequences yet published. As he describes how human thought has been shaped through the centuries by “tools of the mind”—from the alphabet to maps, to the printing press, the clock, and the computer—Carr interweaves a fascinating account of recent discoveries in neuroscience by such pioneers as Michael Merzenich and Eric Kandel. Our brains, the historical and scientific evidence reveals, change in response to our experiences. The technologies we use to find, store, and share information can literally reroute our neural pathways. Building on the insights of thinkers from Plato to McLuhan, Carr makes a convincing case that every information technology carries an intellectual ethic—a set of assumptions about the nature of knowledge and intelligence. He explains how the printed book served to focus our attention, promoting deep and creative thought. In stark contrast, the Internet encourages the rapid, distracted sampling of small bits of information from many sources. Its ethic is that of the industrialist, an ethic of speed and efficiency, of optimized production and consumption—and now the Net is remaking us in its own image. We are becoming ever more adept at scanning and skimming, but what we are losing is our capacity for concentration, contemplation, and reflection. Part intellectual history, part popular science, and part cultural criticism, The Shallows sparkles with memorable vignettes—Friedrich Nietzsche wrestling with a typewriter, Sigmund Freud dissecting the brains of sea creatures, Nathaniel Hawthorne contemplating the thunderous approach of a steam locomotive—even as it plumbs profound questions about the state of our modern psyche. This is a book that will forever alter the way we think about media and our minds.

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