sport beyond television the internet digital media and the rise of networked media sport routledge research in cultural and media studies

Download Book Sport Beyond Television The Internet Digital Media And The Rise Of Networked Media Sport Routledge Research In Cultural And Media Studies in PDF format. You can Read Online Sport Beyond Television The Internet Digital Media And The Rise Of Networked Media Sport Routledge Research In Cultural And Media Studies here in PDF, EPUB, Mobi or Docx formats.

Sport Beyond Television

Author : Brett Hutchins
ISBN : 9780415887182
Genre : Language Arts & Disciplines
File Size : 49. 31 MB
Format : PDF, Docs
Download : 367
Read : 1018

Download Now


Television is no longer the only screen delivering footage and news to people about sport. Computers, the Internet, Web, mobile and other digital media are increasingly important technologies in the production and consumption of sports media. Sport Beyond Television analyzes the changes that have given rise to this situation, combining theoretical insights with original evidence collected through extensive research and interviews with people working in the media and sport industries. It locates sports media as a pivotal component in online content economies and cultures, and counteracts the scant scholarly attention to sports media when compared to music, film and publishing in convergent media cultures. An expanding array of popular sports media – industry, user, club, athlete and fan produced – is now available and accessible in networked digital communications environments. This change is confounding the thinking of major sports organizations that have lived off the generous revenue flowing from exclusive broadcast contracts with free-to-air and subscription television networks for the last five decades. These developments are creating commercial and policy confusion, particularly as sports audiences and the advertising market fragment in line with the proliferation of niche channels and sources of digital sports media. Chapters in this title examine the shift from broadcast to online sports media markets, the impact of social networking platforms like Twitter and Facebook, evolving user and fan practices, the changing character of sports journalism, and the rise of sports computer gaming. Each chapter traces the socio-cultural implications of trends and trajectories in media sport.

Digital Media Sport

Author : Brett Hutchins
ISBN : 9781134108015
Genre : Social Science
File Size : 21. 43 MB
Format : PDF, Mobi
Download : 430
Read : 1210

Download Now


Live broadband streaming of the 2008 Beijing Olympics accounted for 2,200 of the estimated 3,600 total hours shown by the American NBC-Universal networks. At the 2012 London Olympics, unprecedented multi-platforming embraced online, mobile devices, game consoles and broadcast television, with the BBC providing 2,500 hours of live coverage, including every competitive event, much in high definition and some in 3D. The BBC also had 12 million requests for video on mobile phones and 9.2 million browsers on its mobile Olympics website and app. This pattern will only intensify at future sport mega events like the 2014 FIFA World Cup and 2016 Summer Olympics, both of which will take place in Brazil. Increasingly, when people talk of the screen that delivers footage of their favorite professional sport, they are describing desktop, laptop, and tablet computer screens as well as television and mobile handsets. Digital Media Sport analyzes the intersecting issues of technological change, market power, and cultural practices that shape the contemporary global sports media landscape. The complexity of these related issues demands an interdisciplinary approach that is adopted here in a series of thematically-organized essays by international scholars working in media studies, Internet studies, sociology, cultural studies, and sport studies. .

Contemporary Sport Marketing

Author : James J. Zhang
ISBN : 9781351967341
Genre : Sports & Recreation
File Size : 45. 14 MB
Format : PDF, Kindle
Download : 961
Read : 332

Download Now


The international nature of the sport industry requires a global approach to sport marketing practices. Organisations need to develop a good understanding of the laws, regulations, values and norms of the countries and cultures in which they operate. This book brings together world-leading sport marketing scholars from 11 countries to address the most important global, regional, national, and community marketing issues in sport today.? Presenting the latest cutting-edge research from countries including India, China, the UK and the USA, it includes case studies on successful marketing strategies in sports ranging from football and hockey to baseball and motor racing. The book combines both qualitative and quantitative studies to explore key topics such as: sport marketing in a globalized marketplace corporate social responsibility and sponsorship in sporting events the Olympic brand image and its values sport consumer behaviour and customer satisfaction new digital marketing channels. Contemporary Sport Marketing: Global perspectives is vital reading for all students and scholars of sport marketing, sport business and sport management, as well as for any professional working in the sport industry.

Media And The Ecological Crisis

Author : Richard Maxwell
ISBN : 9781134627363
Genre : Social Science
File Size : 82. 91 MB
Format : PDF, ePub, Mobi
Download : 679
Read : 1235

Download Now


Media and the Ecological Crisis is a collaborative work of interdisciplinary writers engaged in mapping, understanding and addressing the complex contribution of media to the current ecological crisis. The book is informed by a fusion of scholarly, practitioner, and activist interests to inform, educate, and advocate for real, environmentally sound changes in design, policy, industrial, and consumer practices. Aligned with an emerging area of scholarship devoted to identifying and analysing the material physical links of media technologies, cultural production, and environment, it contributes to the project of greening media studies by raising awareness of media technology’s concrete environmental effects.

Studies Of Video Practices

Author : Mathias Broth
ISBN : 9781317916482
Genre : Social Science
File Size : 47. 1 MB
Format : PDF, Kindle
Download : 895
Read : 891

Download Now


The last two decades have seen a rapid increase in the production and consumption of video by both professionals and amateurs. The near ubiquity of devices with video cameras and the rise of sites like YouTube have lead to the growth and transformation of the practices of producing, circulating, and viewing video, whether it be in households, workplaces, or research laboratories. This volume builds a foundation for studies of activities based in and around video production and consumption. It contributes to the interdisciplinary field of visual methodology, investigating how video functions as a resource for a variety of actors and professions.

Routledge Handbook Of Physical Cultural Studies

Author : Michael L. Silk
ISBN : 9781317596011
Genre : Social Science
File Size : 81. 2 MB
Format : PDF, ePub, Mobi
Download : 478
Read : 1234

Download Now


Physical cultural studies (PCS) is a dynamic and rapidly developing field of study. This handbook offers the first definitive account of the state of the art in PCS, showcasing the latest research and methodological approaches. It examines the boundaries, preoccupations, theories and politics of PCS, drawing on transdisciplinary expertise from areas as diverse as sport studies, sociology, history, cultural studies, performance studies and anthropology. Featuring chapters written by world-leading scholars, this handbook examines the most important themes and issues within PCS, exploring the active body through the lens of class, age, gender, sexuality, race, ethnicity, (dis)ability, medicine, religion, space and culture. Each chapter provides an overview of the state of knowledge in a particular subject area, while also considering possibilities for developing future research. Representing a landmark contribution to physical cultural studies and allied fields, the Routledge Handbook of Physical Cultural Studies is an essential text for any undergraduate or postgraduate course on physical culture, sports studies, leisure studies, the sociology of sport, the body, or sport and social theory.

Representing Multiculturalism In Comics And Graphic Novels

Author : Carolene Ayaka
ISBN : 9781317687153
Genre : Social Science
File Size : 26. 57 MB
Format : PDF, ePub
Download : 534
Read : 1305

Download Now


Multiculturalism, and its representation, has long presented challenges for the medium of comics. This book presents a wide ranging survey of the ways in which comics have dealt with the diversity of creators and characters and the (lack of) visibility for characters who don’t conform to particular cultural stereotypes. Contributors engage with ethnicity and other cultural forms from Israel, Romania, North America, South Africa, Germany, Spain, U.S. Latino and Canada and consider the ways in which comics are able to represent multiculturalism through a focus on the formal elements of the medium. Discussion themes include education, countercultures, monstrosity, the quotidian, the notion of the ‘other," anthropomorphism, and colonialism. Taking a truly international perspective, the book brings into dialogue a broad range of comics traditions.

Lifestyle Media In American Culture

Author : Maureen E. Ryan
ISBN : 9781315464954
Genre : Social Science
File Size : 71. 98 MB
Format : PDF, Mobi
Download : 434
Read : 1212

Download Now


This book explores the emergence of "lifestyle" in the US, first as a term that has become an organizing principle for the self and for the structure of everyday life, and later as a pervasive form of media that encompasses a variety of domestic and self-improvement genres, from newspaper columns to design blogs. Drawing on the methodologies of cultural studies and feminist media studies, and built upon a series of case studies from newspapers, books, television programs, and blogs, it tracks the emergence of lifestyle’s discursive formation and shows its relevance in contemporary media culture. It is, in the broadest sense, about the role played by the explosion of lifestyle media texts in changing conceptualizations of selfhood and domestic life.

Routledge Handbook Of Sport Communication

Author : Paul M. Pedersen
ISBN : 9781136339486
Genre : Social Science
File Size : 51. 38 MB
Format : PDF, ePub, Docs
Download : 506
Read : 637

Download Now


The Routledge Handbook of Sport Communication is the only book to offer a fully comprehensive and in-depth survey of the contemporary discipline of sport communication. It explores communication within, through, and for sport in all its theoretical, conceptual, cultural, behavioral, practical and managerial aspects, tracing the contours of this expansive, transdisciplinary and international discipline and demonstrating that there are few aspects of contemporary sport that don’t rely on effective communications. Including contributions from leading sport media and communications scholars and professionals from around the world, the book examines emerging (new and social) media, traditional (print, broadcast and screen) media, sociological themes in communication in sport, and management issues, at every level, from the interpersonal to communication within and between sport organisations and global institutions. Taking stock of current research, new ideas and key issues, this book is an essential reference for any advanced student, researcher or practitioner with an interest in sport communication, sport business, sport management, sport marketing, communication theory, journalism, or media studies.

Social Media At Bbc News

Author : Valerie Belair-Gagnon
ISBN : 9781317585015
Genre : Language Arts & Disciplines
File Size : 69. 34 MB
Format : PDF, Mobi
Download : 611
Read : 571

Download Now


Since the emergence of social media in the journalistic landscape, the BBC has sought to produce reporting more connected to its audience while retaining its authority as a public broadcaster in crisis reporting. Using empirical analysis of crisis news production at the BBC, this book shows that the emergence of social media at the BBC and the need to manage this kind of material led to a new media logic in which tech-savvy journalists take on a new centrality in the newsroom. In this changed context, the politico-economic and socio-cultural logic have led to a more connected newsroom involving this new breed of journalists and BBC audience. This examination of news production events shows that in the midst of transformations in journalistic practices and norms, including newsgathering, sourcing, distribution and impartiality, the BBC has reasserted its authority as a public broadcaster. Click here for a short video about the book.

Top Download:

Best Books