smart giving is good business how corporate philanthropy can benefit your company and society

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Smart Giving Is Good Business

Author : Curt Weeden
ISBN : 1118001621
Genre : Business & Economics
File Size : 62. 29 MB
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Answers to the 12 most common and critical questions about corporate giving In this groundbreaking resource, Weeden shows how to strategically plan, manage and evaluate corporate contributions. Questions include: Why Should We Give?; How Much?; Who Decides?; Does a Company Need a Foundation?; How to Give Products or Services?; How Do We Know What Works? The book covers a wide range of topics including: The case for conditional corporate philanthropy; increasing stewardship to give more; assigning responsibility for signature programs; how CEOs leverage contributions programs for maximum benefit; effectively staffing corporate contributions programs; the pros and cons of corporate foundations; and more. Offers benchmarks for determining if a business has a meaningful philanthropic program that fosters constructive corporate citizenship Reveals how an effective philanthropic program and commitment can be incorporated in any organization Contains a comprehensive review of the information corporations need to make informed decisions about giving The author offers a prescription for linking businesses with causes and the nonprofits addressing critical issues in a way that will preserve or restore services and activities essential to our quality of life.

Management Ethics And Talmudic Dialectics

Author : Nathan Lee Kaplan
ISBN : 9783658052553
Genre : Social Science
File Size : 62. 10 MB
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Nathan Lee Kaplan develops a talmudic perspective on management ethics. By analyzing the central ethical dilemmas of corporate managers in light of applicable traditions from the Oral Torah, this book offers a critical bridge between the contemporary business corporation and rabbinic Judaism’s foundational tradition. The issues studied thereby include organizational culture, fraud and corruption, whistle-blowing, investor and employment relations, executive compensation, corporate social responsibility and environmental sustainability.

Pro Bono

Author : Mikkel Thorup
ISBN : 9781782798682
Genre : Business & Economics
File Size : 72. 89 MB
Format : PDF
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Pro Bono? discusses philanthropy not as a social or humanitarian practice but as an integrated part of present-day creative capitalism, having a direct relation to its growing inequality. The book investigates four expressions of philanthropy as ideology: consumer philanthropy, where we are asked to consume with good conscience; corporate philanthropy where businesses engage in social work and where philanthropic associations reengineer themselves to mimic corporations; billionaire philanthropy where conspicuous consumption is now being supplemented with conspicuous philanthropy; and finally celebrity philanthropy where now one of the hallmarks of a celebrity is the commitment to use that fame to do good.

The Robin Hood Rules For Smart Giving

Author : Michael M. Weinstein
ISBN : 9780231158367
Genre : Business & Economics
File Size : 32. 12 MB
Format : PDF
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Explains how to adapt and implement the metrics-based approach developed by the Robin Hood Foundation for ensuring that money donations received by an organization are used as effectively as possible.

The Handbook Of Strategic Public Relations And Integrated Marketing Communications Second Edition

Author : Clarke Caywood
ISBN : 9780071770989
Genre : Business & Economics
File Size : 28. 55 MB
Format : PDF
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The definitive guide to PR and communications—updated with the newest social media and brand-reputation tools and techniques The most authoritative, comprehensive resource of its kind, The Handbook of Strategic Public Relations and Integrated Marketing Communications, Second Edition, is a gathering of 70 of the brightest, most influential figures in the field. It includes 27 new chapters as well as 44 new authors addressing the major changes in the field since the last edition: the use of social media in business, demanding and growing stakeholder relationships and a new era of openness and transparency to protect reputations and brands and to prevent crises. Providing best practices for 28 key industries, the handbook is conveniently organized into thematic sections: Introduction to Public Relations and Integrated Communications— research, history, law and ethics Stakeholder Leadership in Public Relations—crisis management, employees, investors, consumers, press, corporate philanthropy and digital communities Current and Continuing Issues in Public Relations—business sustainability, environmental communications, and reputation and brand management Industries and Organizations: Business-to-Consumer and Business-to-Business—automotive, aviation, insurance, hospitality, healthcare, consulting, financial, food, law and energy Each section highlights specific case studies and examples to illuminate exactly how to plan and execute different methods for optimum results. The book concludes with a section on the future of the industry—developing issues, trends and roles of public relations and integrated communications. Use The Handbook of Strategic Public Relations and Integrated Marketing Communications to position your company, your brand and yourself for success for many years to come.

Compassionate Capitalism

Author : Marc Benioff
ISBN : 9781442956827
Genre : Business & Economics
File Size : 34. 26 MB
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You'll learn from this compelling book, coauthored by Marc and veteran journalist Karen Southwick, how important philanthropy is and what kind of positive messages it sends to your employees and to outside stakeholders. You'll discover how some of the best practitioners of good community service - among them IBM, Timberland, Hewlett-Packard, Lens Crafters, Wells Fargo, and many others - have put their ideals into practice. The examples of salesforce.com and smaller companies included in the book will demonstrate that giving back is not a matter of size nor of longevity, but of early and sustained commitment. That commitment must come from the executives of the company, particularly the CEO, and extend down to the newest employee. It must be reinforced at company meetings and integrated within the corporation. I'll put it bluntly: We want to get companies that don't give to start giving. People can't take it with them. Salesforce.com is a wonderful model, because, starting at the top, Marc has the passion. If you have passion and let your people become involved, the sky's the limit on what the company can do.

Give Smart

Author : Thomas J. Tierney
ISBN : 9781586489892
Genre : Social Science
File Size : 73. 16 MB
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In the first half of the twenty-first century, giving to family and community foundations alone will be ten times in today's dollars what it was throughout the entire twentieth century. Yet despite tremendous innovation in the social sector, philanthropy's natural state is under-performance. Not since Andrew Carnegie wrote The Gospel of Wealth has a book been written that provides practical guidance for donors to get the most impact from their giving. Almost a decade ago, Thomas J. Tierney left Bain & Company to co-found The Bridgespan Group, a nonprofit focused on helping donors and nonprofit leaders to develop and execute strategies to accelerate social change. In Give Smart, Tierney pools his hands-on knowledge with philanthropy expert Joel L. Fleishman to create a much-needed primer for philanthropists and the nonprofit organizations they support. Drawing from personal experiences, testimonials, and Bridgespan's case studies, including those of the Bill and Melinda Gates Foundation and the John D. and Catherine T. MacArthur Foundation, Give Smart picks up where Jim Collins' Good to Great and the Social Sectors left off and presents the first in-depth, expert guide for engaged donors and nonprofit leaders.

The Moral Background

Author : Gabriel Abend
ISBN : 9781400850341
Genre : Business & Economics
File Size : 22. 38 MB
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In recent years, many disciplines have become interested in the scientific study of morality. However, a conceptual framework for this work is still lacking. In The Moral Background, Gabriel Abend develops just such a framework and uses it to investigate the history of business ethics in the United States from the 1850s to the 1930s. According to Abend, morality consists of three levels: moral and immoral behavior, or the behavioral level; moral understandings and norms, or the normative level; and the moral background, which includes what moral concepts exist in a society, what moral methods can be used, what reasons can be given, and what objects can be morally evaluated at all. This background underlies the behavioral and normative levels; it supports, facilitates, and enables them. Through this perspective, Abend historically examines the work of numerous business ethicists and organizations—such as Protestant ministers, business associations, and business schools—and identifies two types of moral background. "Standards of Practice" is characterized by its scientific worldview, moral relativism, and emphasis on individuals' actions and decisions. The "Christian Merchant" type is characterized by its Christian worldview, moral objectivism, and conception of a person's life as a unity. The Moral Background offers both an original account of the history of business ethics and a novel framework for understanding and investigating morality in general.

Giving 2 0

Author : Laura Arrillaga-Andreessen
ISBN : 9781118148570
Genre : Business & Economics
File Size : 63. 60 MB
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Gold Medal Winner; Philanthropy, Charities, and Nonprofits; 2012 Axiom Business Book Awards Giving 2.0 is the ultimate resource for anyone navigating the seemingly infinite ways one can give. The future of philanthropy is far more than just writing a check, and Giving 2.0 shows how individuals of every age and income level can harness the power of technology, collaboration, innovation, advocacy, and social entrepreneurship to take their giving to the next level and beyond. Major gifts may dominate headlines, but the majority of giving still comes from individual households—ordinary people with extraordinary generosity. Even in 2009, at a time of deep recession, individual giving averaged almost $2,000 per household and drove 82% of the $300 billion donated that same year. Based on her vast experience as a philanthropist, academic, volunteer, and social innovator, Arrillaga-Andreessen shares the most effective techniques she herself pilots and studies and a vast portfolio of lessons learned during her lifetime of giving. Featuring dozens of stories on innovative and powerful methods of how individuals give time, money, and expertise—whether volunteering and fundraising, leveraging technology and social media, starting a giving circle, fund, foundation, or advocacy group, or aspiring to create greater social impact—Giving 2.0 shows readers how they can renew, improve, and expand their giving and reach their fullest potential. A practical, entertaining, and inspiring call to action, Giving 2.0 is an indispensable tool for anyone passionate about creating change in our world.

The Public Relations Journal

Author :
ISBN : STANFORD:36105119142623
Genre : Public relations
File Size : 48. 50 MB
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