seoul man a memoir of cars culture crisis and unexpected hilarity inside a korean corporate titan

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Seoul Man

Author : Frank Ahrens
ISBN : 9780062405265
Genre : Biography & Autobiography
File Size : 57. 46 MB
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Recounting his three years in Korea, the highest-ranking non-Korean executive at Hyundai sheds light on a business culture very few Western journalists ever experience, in this revealing, moving, and hilarious memoir. When Frank Ahrens, a middle-aged bachelor and eighteen-year veteran at the Washington Post, fell in love with a diplomat, his life changed dramatically. Following his new bride to her first appointment in Seoul, South Korea, Frank traded the newsroom for a corporate suite, becoming director of global communications at Hyundai Motors. In a land whose population is 97 percent Korean, he was one of fewer than ten non-Koreans at a company headquarters of thousands of employees. For the next three years, Frank traveled to auto shows and press conferences around the world, pitching Hyundai to former colleagues while trying to navigate cultural differences at home and at work. While his appreciation for absurdity enabled him to laugh his way through many awkward encounters, his job began to take a toll on his marriage and family. Eventually he became a vice president—the highest-ranking non-Korean at Hyundai headquarters. Filled with unique insights and told in his engaging, humorous voice, Seoul Man sheds light on a culture few Westerners know, and is a delightfully funny and heartwarming adventure for anyone who has ever felt like a fish out of water—all of us.

Seoul Man

Author : Frank Ahrens
ISBN : 006240525X
Genre : Biography & Autobiography
File Size : 80. 96 MB
Format : PDF, Docs
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Recounting his three years in Korea, the highest-ranking non-Korean executive at Hyundai sheds light on a business culture very few Western journalists ever experience, in this revealing, moving, and hilarious memoir. When Frank Ahrens, a middle-aged bachelor and eighteen-year veteran at the Washington Post, fell in love with a diplomat, his life changed dramatically. Following his new bride to her first appointment in Seoul, South Korea, Frank traded the newsroom for a corporate suite, becoming director of global communications at Hyundai Motors. In a land whose population is 97 percent Korean, he was one of fewer than ten non-Koreans at a company headquarters of thousands of employees. For the next three years, Frank traveled to auto shows and press conferences around the world, pitching Hyundai to former colleagues while trying to navigate cultural differences at home and at work. While his appreciation for absurdity enabled him to laugh his way through many awkward encounters, his job began to take a toll on his marriage and family. Eventually he became a vice president—the highest-ranking non-Korean at Hyundai headquarters—but at an untenable price. Filled with unique insights and told in his engaging, humorous voice, Seoul Man sheds light on a culture few Westerners know, and is a delightfully funny and heartwarming adventure for anyone who has ever felt like a fish out of water—all of us.

Seoul Man

Author : Frank Ahrens
ISBN : 0062405241
Genre : Biography & Autobiography
File Size : 45. 4 MB
Format : PDF
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Hyundai Way Hyundai Speed

Author : Donald G. Southerton
ISBN : 9781495968723
Genre : Transportation
File Size : 84. 51 MB
Format : PDF
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In the wake of the recent accomplishments of the Hyundai Motor Group and respectively the Hyundai Motor and Kia Motors brands a question is often raised, “What makes Hyundai so successful?” My objective for Hyundai Way: Hyundai Speed is to share insights into the Hyundai Motor Group—a unique inside view of a unique corporate culture.

Korean Business Etiquette

Author : Boye Lafayette De Mente
ISBN : 9781462900671
Genre : Business & Economics
File Size : 85. 56 MB
Format : PDF
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South Korean companies and technology have suddenly conquered the world. Samsung, Hyundai and LG are industry leaders and the global brands. Korean culture in the form of K-Pop music videos and "Korean Wave" films and TV dramas are watched everywhere from Tel Aviv to Singapore to Rio. Korean gourmet food trucks ply the streets of New York and LA, and kimchi has found a place on the shelves of well-stocked supermarkets around the world. With just a fraction of Japan's land area, less than half its population, and no natural resources—how have Korean companies managed to conquer the world in such a short period of time? What is the "secret sauce" of Korean business practices and companies that makes them so successful? To find out, readers need more than statistics and company profiles. Learning the basics about Korean culture, about Korean social etiquette and Korean business culture, will enable you to understand for the first time how Koreans think and why they work so effectively to achieve their goals. This understanding will enhance your own effectiveness in doing business with Koreans, or in competing with them—whether in Korea or elsewhere.

The Birth Of Korean Cool

Author : Euny Hong
ISBN : 9781471131059
Genre : Social Science
File Size : 28. 85 MB
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How did a really unhip country suddenly become cool? How could a nation that once banned miniskirts, long hair on men and rock 'n' roll come to mass produce pop music and a K-pop star that would break the world record for the most YouTube hits? Who would have predicted that a South Korean company that used to sell fish and fruit (Samsung) would one day give Apple a run for its money? And just how does South Korea plan to use pop culture to beat America at its own game. Welcome to South Korea: The Brand. In The Birth of Korean Cooljournalist Euny Hong uncovers the roots of the 'Korean Wave': a fanaticism for South Korean pop culture that has enabled them to make the rest of the world a captive market for their products by first becoming the world's number one pop culture manufacturer. South Korea's economic development has been nothing short of staggering - leapfrogging from third-world to first-world in just a few years and continuing to grow at a rapid and unprecedented rate - and for the first time The Birth of Korean Coolwill give readers exclusive insight into the inner workings of this extraordinary country; it's past, present and future.

The Beauty Of The Real

Author : Mick LaSalle
ISBN : 9780804782074
Genre : Art
File Size : 58. 71 MB
Format : PDF, Kindle
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Even as actresses become increasingly marginalized by Hollywood, French cinema is witnessing an explosion of female talent—a Golden Age unlike anything the world has seen since the days of Stanwyck, Hepburn, Davis, and Garbo. In France, the joy of acting is alive and well. Scores of French actresses are doing the best work of their lives in movies tailored to their star images and unique personalities. Yet virtually no one this side of the Atlantic even knows about them. Viewers who feel shortchanged by Hollywood will be thrilled to discover The Beauty of the Real. This book showcases a range of contemporary French actresses to an audience that will know how to appreciate them—an American public hungry for the exact qualities that these women represent. To spend time with them, to admire their flashing intelligence and fearless willingness to depict life as it is lived, gives us what we're looking for in movies but so rarely find: insights into womanhood, meditations on the dark and light aspect's of life's journey, revelations and explorations that move viewers to reflect on their own lives. The stories they bring to the screen leave us feeling renewed and excited about movies again. Based on one-on-one interviews and the viewing of numerous films, Mick LaSalle has put together a fascinating profile of recent generations of French film stars and an overview of their best work. These women's insights and words illuminate his book, which will answer once and for all the two questions Americans most often have about women and the movies: Where did all the great actresses go? And how can I see their movies? Please click here to see a video discussing The Beauty of the Real at the Roxie Film Festival.

Poor No More

Author : Peter Cove
ISBN : 9781351498005
Genre : Business & Economics
File Size : 35. 51 MB
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In the 1960s, America set out to end poverty. Policy-makers put forth an unprecedented package of legislation, funding poverty programs and empowering the poor through ineffectual employment-related education and training. However, these handouts produced little change, and efforts to provide education and job-training proved inconsequential, boasting only a 2.8 percent decrease in the poverty rate since 1965. Decades after the War on Poverty began, many of its programs failed. Only one thing really worked to help end poverty-and that was work itself, the centerpiece of welfare reform in 1996. Poor No More is a plan to restructure poverty programs, prioritizing jobs above all else. Traditionally, job placement programs stemmed from non-profi t organizations or government agencies. However, America Works, the fi rst for-profit job placement venture founded by Peter Cove, has the highest employee retention rate in the greater New York City area, even above these traditional agencies. When the federal government embraced the work-first ideal, inspired by the success of America Works, welfare rolls plummeted from 12.6 million to 4.7 million nationally within one decade. Poor No More is a paradigm-shifting work that guides the reader through the evolution of America's War on Poverty and urges policy-makers to eliminate training and education programs that waste time and money and to adopt a work-first model, while providing job-seekers with the tools and life lessons essential to finding and maintaining employment.

The New Koreans

Author : Michael Breen
ISBN : 9781466871564
Genre : History
File Size : 83. 13 MB
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Just a few decades ago, the South Koreans were an impoverished, agricultural people. In one generation they moved from the fields to Silicon Valley. They accomplished this through three totally unexpected miracles: economic development, democratization, and the arrival of their culture to global attention. Who are the Koreans? What are they like? The New Koreans examines how they have been perceived by outsiders, the features that color their “national character,” and how their emergence from backwardness, poverty, and brutality happened. It also looks at why they remain unhappy—with the lowest birth rates and highest suicide rates in the developed world. In The New Koreans, Michael Breen provides compelling insight into the history and character of this fascinating nation of South Korea, and casts an eye to future developments, as well as across the DMZ into North Korea.

Faster Higher Farther

Author : Jack Ewing
ISBN : 055217310X
Genre :
File Size : 71. 27 MB
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A shocking expos� of Volkswagen's fraud by the New York Times reporter who covered the scandal. Updated with a New Afterword by the Author. When news of Volkswagen's clean diesel fraud first broke in September 2015, it sent shockwaves around the world. Overnight, the company long associated with quality, reliability and trust became a universal symbol of greed and deception. Consumers were outraged, investors panicked, the company embarrassed and facing bankruptcy. As lawsuits and criminal investigations piled up, by August 2016 VW had settled with American regulators and car-owners for $15 billion, with additional fines and claims still looming. In Faster, Higher, Farther, Jack Ewing rips the lid off the scandal. He describes VW's rise from "the people's car" during the Nazi era to one of Germany's most prestigious and important global brands, touted for being "green." He paints vivid portraits of Volkswagen chairman Ferdinand Pi�ch and chief executive Martin Winterkorn, arguing that their unremitting ambition drove employees, working feverishly in pursuit of impossible sales targets, to illegal methods. With unprecedented access to key players and a ringside seat during the course of the legal proceedings, Faster, Higher, Farther reveals how the succeed-at-all-costs culture prevalent in modern boardrooms led to one of corporate history's farthest-reaching cases of fraud--with potentially devastating consequences. As the future of one of the world's biggest companies remains uncertain, this is the extraordinary story of Volkswagen's downfall.

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