just my type a book about fonts

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Just My Type

Author : Simon Garfield
ISBN : 9781101577813
Genre : Design
File Size : 83. 4 MB
Format : PDF, ePub, Mobi
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A hugely entertaining and revealing guide to the history of type that asks, What does your favorite font say about you? Fonts surround us every day, on street signs and buildings, on movie posters and books, and on just about every product we buy. But where do fonts come from, and why do we need so many? Who is responsible for the staid practicality of Times New Roman, the cool anonymity of Arial, or the irritating levity of Comic Sans (and the movement to ban it)? Typefaces are now 560 years old, but we barely knew their names until about twenty years ago when the pull-down font menus on our first computers made us all the gods of type. Beginning in the early days of Gutenberg and ending with the most adventurous digital fonts, Simon Garfield explores the rich history and subtle powers of type. He goes on to investigate a range of modern mysteries, including how Helvetica took over the world, what inspires the seeming ubiquitous use of Trajan on bad movie posters, and exactly why the all-type cover of Men are from Mars, Women are from Venus was so effective. It also examines why the "T" in the Beatles logo is longer than the other letters and how Gotham helped Barack Obama into the White House. A must-have book for the design conscious, Just My Type's cheeky irreverence will also charm everyone who loved Eats, Shoots & Leaves and Schott's Original Miscellany.

Just My Type

Author : Simon Garfield
ISBN : 9781847652928
Genre : Reference
File Size : 67. 24 MB
Format : PDF, Mobi
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Just My Type is not just a font book, but a book of stories. About how Helvetica and Comic Sans took over the world. About why Barack Obama opted for Gotham, while Amy Winehouse found her soul in 30s Art Deco. About the great originators of type, from Baskerville to Zapf, or people like Neville Brody who threw out the rulebook, or Margaret Calvert, who invented the motorway signs that are used from Watford Gap to Abu Dhabi. About the pivotal moment when fonts left the world of Letraset and were loaded onto computers ... and typefaces became something we realised we all have an opinion about. As the Sunday Times review put it, the book is 'a kind of Eats, Shoots and Leaves for letters, revealing the extent to which fonts are not only shaped by but also define the world in which we live.' This edition is available with both black and silver covers.

Just My Type

Author : Simon Garfield
ISBN : 9781101552117
Genre : Reference
File Size : 42. 13 MB
Format : PDF, Docs
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A hugely entertaining and revealing guide to the history of type that asks, What does your favorite font say about you? Fonts surround us every day, on street signs and buildings, on movie posters and books, and on just about every product we buy. But where do fonts come from, and why do we need so many? Who is responsible for the staid practicality of Times New Roman, the cool anonymity of Arial, or the irritating levity of Comic Sans (and the movement to ban it)? Typefaces are now 560 years old, but we barely knew their names until about twenty years ago when the pull-down font menus on our first computers made us all the gods of type. Beginning in the early days of Gutenberg and ending with the most adventurous digital fonts, Simon Garfield explores the rich history and subtle powers of type. He goes on to investigate a range of modern mysteries, including how Helvetica took over the world, what inspires the seeming ubiquitous use of Trajan on bad movie posters, and exactly why the all-type cover of Men are from Mars, Women are from Venus was so effective. It also examines why the T" in the Beatles logo is longer than the other letters and how Gotham helped Barack Obama into the White House. A must-have book for the design conscious, Just My Type's cheeky irreverence will also charm everyone who loved Eats, Shoots & Leaves and Schott's Original Miscellany. "

On The Map

Author : Simon Garfield
ISBN : 9781592407804
Genre : Reference
File Size : 72. 91 MB
Format : PDF, Kindle
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Examines the pivotal relationship between mapping and civilization, demonstrating the unique ways that maps relate and realign history, and shares engaging cartography stories and map lore.

The Big Book Of 5 000 Fonts

Author : David E. Carter
ISBN : 006093803X
Genre : Design
File Size : 53. 77 MB
Format : PDF, ePub, Mobi
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The world of type has undergone massive changes in the past few years. Now, designers can find a font for a particular project, order it, pay for it, and download it in a matter of just a few minutes. The only difficult part of this process is often finding the right font. This book shows 5,000 fonts and also gives the source for the type. Now, for the first time since the Internet changed the way type is bought, one font book is the major resource for designers. Carter has chosen a huge selection of standard fonts (Bodoni, Cheltenham, etc.) but has also included the entire collections of some of the better small font foundries that produce cutting-edge type design (Treacyfaces, P22, Type Art Foundry, 2 Rebels, and others). Easy-to-use descriptive labels such as comic book, typewritier, handwriting, electronic, dimensional, etc. categorize the fonts. The designer who wants to make a quick search for the right font will find this system very user-friendly. While most type books bore you to tears with page after page of The Quick Brown Fox Jumped Over the Lazy Sleeping Dog or some variation, Carter's font book takes a whole different approach.Carter has written each of the 5,000 on-line specimens, and the font book is actually entertaining to read. (Carter writes funny; his new book Dog Owner's Manual is published by Andrews-McNeel, the same people who publish Gary Larson's Far Side books. The every designer should have this book on his/her desk is often see, but rarely accurate. In this case, this IS the one type book that every designer should own.

Anatomy Of A Typeface

Author : Alexander S. Lawson
ISBN : 0879233338
Genre : Crafts & Hobbies
File Size : 56. 53 MB
Format : PDF
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To the layman, all printing types look the same. But for typographers, graphic artists, and others of that lunatic fringe who believe that the letters we look at daily (and take entirely for granted) are of profound importance, the question of how letters are formed, what shape they assume, and how they have evolved remains one of passionate concern. That exploration of letter forms, and their division and classification into "families" or generic groupings, is the heart of this comprehensive study. Written by an expert who has examined letters all his life, this monumental analysis of letter forms considers a broad and representative range of international typefaces. Lawson explores the vast territory of types, their development and uses, their antecedents and offspring, with precision, insight, and clarity. From Garamond to Bembo to the design and manufacture of sans-serif letters and newspaper types, this is the first full-scale investigation of typefaces since D. B. Updike's classic Printing Types was published in 1922.

Designing Type

Author : Karen Cheng
ISBN : 0300111509
Genre : Design
File Size : 50. 15 MB
Format : PDF, Kindle
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One of the most essential tools of graphic design, typography influences the appearance of visual print materials perhaps more than any other component. This essential book explains the processes behind creating and designing type. Author Karen Cheng discusses issues of structure, optical compensation, and legibility, with special emphasis given to the often overlooked relationships between letters and shapes in font design. The book is illustrated with numerous diagrams that demonstrate visual principles and letter construction, ranging from informal progress sketches to final type designs and diagrams. A wide range of classic and modern typefaces is analyzed, including those from many premier contemporary type foundries. Introductory essays and diagrams emphasize the history of type, the primary systems of typeface classification, the two main proportional systems for type, the parts of a letter, the effects of new technology on design methodology, the optical illusions that affect density and balance in letterforms, and the differences in form between basic serif typestyles. The book provides detailed guidelines for creating serif and sans serif letters, numbers, punctuation, and accents. As design clients increasingly call for original and custom typefaces, Designing Type is a superb reference for both students and professional graphic designers.

Timekeepers

Author : Simon Garfield
ISBN : 9781782113201
Genre : Social Science
File Size : 79. 30 MB
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Time flies like an arrow, but fruit flies like a banana. The Beatles learn to be brilliant in an hour and a half. An Englishman arrives back from Calcutta but refuses to adjust his watch. Beethoven has his symphonic wishes ignored. A US Senator begins a speech that will last for 25 hours. The horrors of war are frozen at the click of a camera. A woman designs a ten-hour clock and reinvents the calendar. Roger Bannister lives out the same four minutes over a lifetime. And a prince attempts to stop time in its tracks. Timekeepers is a book about our obsession with time and our desire to measure it, control it, sell it, film it, perform it, immortalise it and make it meaningful. It has two simple intentions: to tell some illuminating stories, and to ask whether we have all gone completely nuts.

Why Fonts Matter

Author : Sarah Hyndman
ISBN : 1584236310
Genre : Design
File Size : 51. 41 MB
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We all constantly interact with type in almost every aspect of our lives. But how do fonts affect what we read and influence the choices we make? This book opens up the science and the art behind how fonts influence you. It explains why certain fonts or styles evoke particular experiences and associations.

Type

Author : Simon Loxley
ISBN : 9780857730176
Genre : Art
File Size : 70. 28 MB
Format : PDF, ePub
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Type is the bridge between writer and reader, between thought and understanding. Type is the message bearer: an art-form that impinges upon every literate being and yet for most of its history it has conformed to the old adage that ‘good typography should be invisible’, it should not distract with its own personality. It was only at the end of the nineteenth century that designers slowly realised that they could say as much with their lettering as writers could with their words. Form, of course, carries as much meaning as content. Now, anyone within reach of a computer and its limitless database of fonts has the same power. Type: The Secret History of Letters tells its story for the first time, treating typography as a hidden measure of our history. From the tempestuous debate about its beginnings in the fifteenth century, to the invention of our most contemporary lettering, Simon Loxley, with the skill of a novelist, tells of the people and events behind our letters. How did Johann Gutenberg, in late 1438, come to think of printing? Does Baskerville have anything to do with Sherlock Holmes? Why did the Nazis re-invent Blackletter? What is a Zapf? Type is a guide through the history of our letters and a study of their power. From fashion through propaganda and the development of mass literacy, Loxley shows how typography has changed our world. ‘Simon Loxley's quirkily elegant Type follows hard on the heels of Lynne Truss's Eats, Shoots and Leaves. It is better designed and typeset than that unlikely bestseller, and its subject, type, is central to the experience of every reader... A heady mixture of intrigue, personal achievement and corporate greed’ Justin Howes, Times Literary Supplement ‘Simon Loxley reads between the lines in Type... underscoring the passion and ambition of its designers and highlighting the role that business and technological breakthroughs have had in the way we print and read today’ History Today

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