inventology how we dream up things that change the world

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Inventology

Author : Pagan Kennedy
ISBN : 9781473508088
Genre : Social Science
File Size : 20. 6 MB
Format : PDF, Docs
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Find out where great ideas come from. A businessman struggles with his luggage at an airport and pioneers the wheeled suitcase. An engineer watches people using walkie-talkies and dreams up the mobile phone. A printer is frustrated by his unpredictable inks and creates the Pantone colour system. Why were these particular people able to identify a problem, and how did they discover the solutions that everyone else missed? Where exactly did their great ideas come from, and how did they go about making them a reality? In pursuit of answers, Pagan Kennedy has spent her career examining the creative process, interviewing inventors and engineers, scientists, psychologists and economists in a bid to understand how we create. In Inventology Kennedy collects their wisdom and explores a series of landmark inventions, taking us through the processes by which we have come to dream up new products and technologies, and conceived solutions to ‘impossible’ problems. A must-read for anyone who is curious about imagination, design and innovation, Inventology will inspire and entertain, and will show you how to become more creative.

The Runaway Species

Author : David Eagleman
ISBN : 9780857862099
Genre : Science
File Size : 22. 3 MB
Format : PDF, ePub
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Our relentless drive to create makes us unique among living creatures. What is special about the human brain that enables us to innovate? Why don't cows choreograph dances? Why don't squirrels build elevators to their treetops? Why don't alligators invent speedboats? Weaving together the arts and sciences, neuroscientist David Eagleman and composer Anthony Brandt explore the need for novelty, the simulation of possible futures, and the social components that drive the inventiveness of our species. Taking us on a tour of human creativity from Picasso to concept cars to umbrellas to lunar travel, Brandt and Eagleman explore the cognitive software that generates new ideas, and illuminate the key facets of a creative mentality. Through understanding our ability to innovate - our most profound, mysterious, and deeply human capacity - we can meet the challenge of remaking our constantly shifting world.

L A Wilding S Greek For Beginners Answer Key

Author : C W Shelmerdine
ISBN : 1585100633
Genre : Foreign Language Study
File Size : 41. 70 MB
Format : PDF, ePub
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Revised and expanded text based on Wilding's classic Greek exercises and readings, including all points of grammar and syntax fully explained for first-year Greek students.

Losing My Virginity

Author : Richard Branson
ISBN : 9607895061
Genre : Businesspeople
File Size : 33. 60 MB
Format : PDF
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