building successful online communities evidence based social design mit press

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Building Successful Online Communities

Author : Robert E. Kraut
ISBN : 9780262297394
Genre : Social Science
File Size : 59. 45 MB
Format : PDF, ePub
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Online communities are among the most popular destinations on the Internet, but not all online communities are equally successful. For every flourishing Facebook, there is a moribund Friendster -- not to mention the scores of smaller social networking sites that never attracted enough members to be viable. This book offers lessons from theory and empirical research in the social sciences that can help improve the design of online communities.The authors draw on the literature in psychology, economics, and other social sciences, as well as their own research, translating general findings into useful design claims. They explain, for example, how to encourage information contributions based on the theory of public goods, and how to build members' commitment based on theories of interpersonal bond formation. For each design claim, they offer supporting evidence from theory, experiments, or observational studies.

Building Successful Online Communities

Author : Robert E. Kraut
ISBN : 0262528916
Genre :
File Size : 65. 30 MB
Format : PDF, ePub
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Online communities are among the most popular destinations on the Internet, but not all online communities are equally successful. For every flourishing Facebook, there is a moribund Friendster -- not to mention the scores of smaller social networking sites that never attracted enough members to be viable. This book offers lessons from theory and empirical research in the social sciences that can help improve the design of online communities. The authors draw on the literature in psychology, economics, and other social sciences, as well as their own research, translating general findings into useful design claims. They explain, for example, how to encourage information contributions based on the theory of public goods, and how to build members' commitment based on theories of interpersonal bond formation. For each design claim, they offer supporting evidence from theory, experiments, or observational studies.

Building Successful Online Communities

Author : Robert E. Kraut
ISBN : 0262016575
Genre : Computers
File Size : 46. 62 MB
Format : PDF, ePub, Docs
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Uses insights from social science, psychology, and economics to offer advice on planning and managing an online community.

Community Building On The Web

Author : Amy Jo Kim
ISBN : 013270515X
Genre : Computers
File Size : 73. 43 MB
Format : PDF
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What's the point of creating a great Web site if no one goes there-or worse, if people come but never return? How do some sites, such as America Online, EBay, and GeoCities, develop into Internet communities with loyal followings and regular repeat traffic? How can Web page designers and developers create sites that are vibrant and rewarding? Amy Jo Kim, author of Community Building on the Web and consultant to some of the most successful Internet communities, is an expert at teaching how to design sites that succeed by making new visitors feel welcome, rewarding member participation, and building a sense of their own history. She discusses important design strategies, interviews influential Web community-builders, and provides the reader with templates and questionnaires to use in building their own communities.

Design To Thrive

Author : Tharon Howard
ISBN : 008095720X
Genre : Computers
File Size : 58. 48 MB
Format : PDF, Mobi
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Social networks and online communities are reshaping the way people communicate, both in their personal and professional lives. What makes some succeed and others fail? What draws a user in? What makes them join? What keeps them coming back? Entrepreneurs and businesses are turning to user experience practitioners to figure this out. Though they are well-equipped to evaluate and create a variety of interfaces, social networks require a different set of design principles and ways of thinking about the user in order to be successful. Design to Thrive presents tried and tested design methodologies, based on the author’s decades of research, to ensure successful and sustainable online communities -- whether a wiki for employees to share procedures and best practices or for the next Facebook. The book describes four criteria, called "RIBS," which are necessary to the design of a successful and sustainable online community. These concepts provide designers with the tools they need to generate informed creative and productive design ideas, to think proactively about the communities they are building or maintaining, and to design communities that encourage users to actively contribute. Provides essential tools to create thriving social networks, helping designers to avoid common pitfalls, avoid costly mistakes, and to ensure that communities meet client needs Contains real world stories from popular, well known communities to illustrate how the concepts work Features a companion online network that employs the techniques outlined in the book

Buzzing Communities

Author : Richard Millington
ISBN : 9780988359918
Genre : Computers
File Size : 37. 4 MB
Format : PDF, Mobi
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Buzzing Communities cuts through the fluff to offer a clear process for creating thriving online communities. This book combines a century of proven science, dozens of real-life examples, practical tips, and trusted community-building methods. This step-by-step guide includes a lifecycle for tracking your progress and a framework for managing your organization's community efforts. This Book Will Help You to: -Understand what the members of your community really want. -Dramatically increase the number of newcomers that become regulars. -Avoid the mistakes most organizations make when they try to build online communities. -Develop a fantastic, user-friendly website for your members. -Grow your online community to critical mass and beyond -Keep members engaged and active in your community. -Measure the community's return on investment and explain the benefits to your organization.

Managing Online Forums

Author : Patrick O'KEEFE
ISBN : 0814412939
Genre : Business & Economics
File Size : 29. 68 MB
Format : PDF, ePub, Mobi
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Every day, millions of users log on to their favorite online forums and interact with others to get advice and discuss everything from the latest news and trends to their hobbies, professions, and whatever else strikes their fancy. Admin­istrators have to lead these communities, deal with difficult users, and choose moderators. Legal constraints, spammers, and technical issues can turn the excitement of running an online community into chaos. With the right guidance, however, running forums can be a pleasure. Patrick O’Keefe has spent years developing and managing online communities. Now, he shows readers how to make the right decisions about every aspect of their forums, including: • choosing a name and domain name • picking the right software • deciding on user options like avatars and private messaging • setting guidelines and dealing with violators • ensuring that posts stay on topic • settling online disputes among users • involving users and keeping the site interesting Managing Online Forums is the one book that shows site owners and administrators how to create a safe and entertaining community that users will return to again and again.

Democratizing Innovation

Author : Eric von Hippel
ISBN : 9780262002745
Genre : Business & Economics
File Size : 50. 52 MB
Format : PDF, Kindle
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The process of user-centered innovation: how it can benefit both users and manufacturers and how its emergence will bring changes in business models and public policy.

Online Community Management For Dummies

Author : Deborah Ng
ISBN : 9781118099179
Genre : Business & Economics
File Size : 80. 23 MB
Format : PDF, Mobi
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Learn to manage your online community to boost your business and build your brand Online communities are the neighborhoods of the Internet, where different personalities who share a common interest can learn, discuss, and interact. It's up to you, as the community manager, to guide, monitor, respond to, and assess the activities of your community to benefit your company and build loyalty. It's a big job, and here's how to do it! Compare and choose -- decide on the type of social community your business needs Hat dance -- learn to be a leader, advocate, editor, brand evangelist, referee, liaison, and problem solver Gotta have rules -- establish guidelines that encourage quality participation Meet the group -- find innovative ways to learn about members and solicit their input Listen and share -- pay attention to comments, participate in discussions, and follow through on solving problems Build traffic -- make your site irresistible with valuable content and use quality keywords for high search rankings Study the stats -- install the right programs to monitor your community and let the results guide your strategy Go offline -- use speaking engagements, conferences, and fun events to draw new members Open the book and find: What you need to know about online communities Ways to sell your community's value to the boss How to handle difficult members Tips for growing your community Why you should visit other communities How to use what you learn Ten things every community manager should do More resources for community managers Learn to: Identify core tasks for community managers Build and maintain positive relationships within your online community Establish policies and transparency Manage comments, respond to criticism, and evaluate ROI

The Online Community Blueprint A 9 Step Guide To Planning An Online Community For Your Customers Members Or Partners

Author : Katie Bapple
ISBN : 9780692451588
Genre :
File Size : 61. 16 MB
Format : PDF
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The Online Community Blueprint is a practical guide to the plans and processes to put in place before launching a private and branded online community for your company.

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